If you were to ask me which emerging country to invest in for the future, my advice would be a Middle Eastern country.
I have already mentioned our participation in Project Lebanon, but another example? It doesn't require much thought: Iran, for sure. The Iranian market is particularly interested in contemporary interior design and pays attention to the quality of interior furnishings.
This is why before our meeting in Lebanon, we stopped over in Iran, at the “Iranian Buildings Brand Information” in Tehran.
It is a highly selective event (participation upon invitation) which takes place in the unusual and fascinating setting of Iran's main city, where history and contemporaneity merge like in few other places in the world.
We specifically had the opportunity to share our original interior furnishing solutions with approximately 450 professionals attending the event (architects, distributors, builders and investors amongst others).
As was to be expected, the event was very successful and was an important window for Ronda Design products.
We were hosted at the stand of the Beline Group, where, together with other important Italian brands in the sector, we made our contribution in promoting Made in Italy furnishings.
In the future, we aim to take part in other interesting events all over the world which I hope to tell you all about very soon!